Mar
26
Is This Your Next Personality?
Be the next breakthrough Content Creator in Faith Based Media!
2 min read
radio
Mar
05
Gen Z May Save Us
The so-called "secular surge" has plateaued
3 min read
Feb
26
Where Are Your "Exceptionals"?
People are attracted to what everyone is talking about. And that is called "buzz."
2 min read
Feb
19
What Business is Christian Radio In?
What would you be if you couldn't call yourself "Christian radio?"
2 min read
Feb
12
Why Many Christian Music Fans Don't Listen To You
Potential audiences don't want us to simply be Christian radio stations; they want us to be Christian media ministries.
3 min read
Feb
05
What IS a Christian Song, Anyway?
It seems to me that William Goldman's classic Hollywood rule that "nobody knows anything" applies to the music business in spades
3 min read
Jan
29
Personalities Don't Matter
Take the local out of local radio at your peril
2 min read
Jan
22
Lessons from Barnes & Noble for Christian Radio
How Christian radio can create an Indie bookstore experience.
3 min read
Jan
15
Maybe You Should Be Playing This Music, Too
It's "instrumental" and "quiet" and "ambient" and "relaxing" and "peaceful" - and it's Christian music. And it's NOT on the radio.
3 min read
Jan
08
In Praise of Rough Edges
I do research not to remove your rough edges but to understand what edges have value and to invite more of them.
3 min read